SEO explanations

Illustration of a handshake with Google, a smartphone displaying a speedometer, and an upward-trending graph with a rocket, representing how to make a website mobile-friendly for better Google rankings.

How to Make Your Website Mobile-Friendly for Better Google Rankings

How to Make Your Website Mobile-Friendly for Better Google Rankings Today’s internet landscape has shifted. Most people now browse on phones and tablets, leading Google to embrace mobile-first indexing. This update means the search giant looks at your site’s mobile version first when setting search positions. When your website is mobile-friendly, you gain two key …

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SEO ROI: How to Measure, Improve, and Maximize Your Returns

SEO ROI: How to Measure, Improve, and Maximize Your Returns In today’s fast-paced digital world, search engine optimization (SEO) is no longer optional – it’s essential. With the majority of online experiences starting with a search engine, SEO is a powerful driver of traffic, leads, and revenue. But how do you know if your efforts …

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The Ultimate SEO Keyword Research Guide

The Ultimate SEO Keyword Research Guide

The Ultimate SEO Keyword Research Guide Keyword research remains the cornerstone of successful SEO strategy, with studies showing that 68% of online experiences begin with a search engine. Whether you’re managing a personal blog or overseeing a large-scale e-commerce platform, understanding and applying the elements of keyword research is crucial for online success.  This comprehensive …

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Illustration of search engine positioning with a person using a magnifying glass and numbered ranking results, highlighting tips to improve rankings.

Search Engine Positioning: Dominate Search Results in 2025

Search Engine Positioning: Dominate Search Results in 2025 Search engine rankings determine your website’s visibility and success in Google’s search results. Understanding how these rankings work, and how to improve them, is crucial for driving organic traffic and staying ahead of competitors. This comprehensive guide covers everything from ranking fundamentals to advanced optimization techniques that …

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Illustration showing key elements of SEO, including a rocket labeled 'SEO', a Google logo, a location marker, and a graph indicating upward growth, representing the concept of top SEO ranking factors that determine your position on Google.

Top SEO Ranking Factors That Determine Your Position on Google

Top SEO Ranking Factors That Determine Your Position on Google Your website’s position in Google search results matters more than you might think. When people search for local businesses, 90% of them never look past the first page of results. This is where Search Engine Optimization (SEO ranking) comes in. Want to get your business …

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Robot hand under the title "SEO with AI"

What Elements Are Foundational for SEO with AI?

As artificial intelligence (AI) continues to evolve, its influence on search engine optimization (SEO) is becoming increasingly prominent.  AI tools can streamline specific processes, analyze data, and suggest improvements.  However, the foundation of successful SEO still lies in human expertise, experience, and adaptability to ever-changing algorithms.  This article by Indexed Zone SEO explores the key …

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An illustration of a man in great joy for having SEO metrics showing that his site is a success!

Understanding SEO Metrics: How to Measure and Interpret Key Performance Indicators

Understanding SEO Metrics: How to Measure and Interpret Key Performance Indicators In today’s digital landscape, Search Engine Optimization (SEO) is essential for gaining visibility and driving traffic to your website.  However, achieving high rankings on search engines is only part of the equation. To truly optimize your SEO efforts, it’s critical to understand and measure …

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